Oscar Florén gets his breakthrough
– Secures European Tour card
AUGUST 2010
Oscar Florén, Team Galvin Green, secured his spot on the European Tour after a dramatic win on the SWALEC Wales Challenge. It was Floréns first victory as a professional player – an eagerly awaited breakthrough.
Florén played focused on the first 36 holes and had a comfortable four shot advantage when he began the last day. With a round of 71 in the morning Florén embarked on his fourth and final round with a one shot lead over his compatriot Joel Sjöholm.
The advantage rapidly disapperad as Oscar double bogeyed the first hole and then suffered the same fate at the fourth. Florén drew on all his reserves of energy and strength to birdie the tough 17th hole and finished just one shot clear of the fast-finishing Raymond Russell, Scotland.
"It was a hard win and I feel very relieved. Fortunately I could keep my head cool after the bad start in the last round", said the happy Swede. The win means Oscar Florén collects the €24,000 winner’s cheque and secures his European Tour card.
Peter Hanson wins Czech Open
– Enters top nine and Ryder Cup
AUGUST 2010
Peter Hanson, Team Galvin Green, won a play-off to win Czech Open – his third European play-off win out of three.
Hanson shot a birdie on the second play-off hole to beat Gary Boyd and Peter Lawrie to the first prize. With the 18 feet birdie putt he also secured his spot in Captain Colin Montgomerie's European Ryder Cup Team.
"I'm walking on clouds", said the happy Swede. "To make that putt feels fantastic".
The win also means Peter Hanson walks away with the €333,330 (£272,800) first prize. Congratulations!
BjÖrn Åkesson gets his first win
AUGUST 2010
Team Galvin Green player Björn Åkesson, 21, from Barsebäck, Sweden, achieved his first win as a professional recently on the Nordea Tour, the professional tour in the Nordic countries. In the premiére edition of ‘Gefle Open hosted by Peter Hedblom’, the promising young Swede scored an impressive total of 15 under par, four shots ahead of the field, having opened with a new course record 63. “My goal is to finish in the top five on the Nordea Tour and then get to play the Challenge Tour next year,” says Björn.
Galvin Green wish him the best of luck.
News letter Summer 2010
July 2010
Read the Galvin Green News letter Summer 2010 online (pdf-viewer).
LEE SLATTERY GIVES GALVIN ANOTHER VICTORY
June 2010
Lee Slattery became the second Team Galvin Green player to record a Tour victory in two weeks when he led from start to finish at the Challenge Tour’s Telenet Trophy event in Belgium (27-30 May).
In doing so, he followed smartly in the footsteps of Sweden’s Peter Hanson, who captured the European Tour’s Mallorca Open title after a play-off on 16 May.
In wet and windy conditions at the Rinkven Golf Club near Antwertp, the 31-year-old Englishman completed his fourth sub-70 round to win his first title in six years by four shots with a total score of 21 under par – the lowest on the Challenge Tour so far this season.
“This means so much,” said Lee after his convincing victory. “I led after every round and today I felt so comfortable out there.”
The last time he won a tournament was the Telia Grand Prix event in 2004, the year he finished top of the Challenge Tour rankings. Since then he has played on the main European Tour between 2005 and 2009 and been the prominent face of Galvin Green in its advertising and promotion campaigns in recent years.
Other Team Galvin Green players to perform well in Belgium over the weekend were Swedes Klas Eriksson (11th) and Oscar Floren (16th).
“It’s really encouraging to see how well our Team members have performed in such a wide variety of weather conditions across Europe in recent weeks,” said CEO Christian Nilsson. “The feedback we get from them suggests that the clothing is playing a major part in how comfortable they feel, especially towards the end of the tournament when maintaining a strong performance is so important,” he added.
AT THE DOUBLE
May 2010
Team Galvin Green Tour players came to the fore this Spring.
Peter Hanson moved a step closer to the world’s top 50 and a place in Europe’s Ryder Cup team with an impressive win at the Majorca Open in May. He overcame a one-shot penalty for a double hit when chipping from the edge of the 12th green during the final round to reach a play-off after being two behind with four to play.
The Swede then won his third European Tour title on the first extra hole and said: “It feels absolutely fantastic after all that happened there.”
Earlier, Welshman Jamie Donaldson was in contention at the Volvo China Open in April - at one point sharing the lead with eventual winner and US PGA champion Y.E. Yang.
Jamie is enjoying one of his best starts to a season, finishing in the top ten in four consecutive events.
The best mid-season collection yet
April 2010
At Galvin Green product development is an ever-present feature. As usual in the middle of the season, Galvin Green is presenting a host of exciting innovations. This time the Inseason 2010 collection comes together with some carefully selected key items from the main 2010 collection.
In the Skintight™ range Galvin Green is introducing a new material. The Skintight™ Compression Technology range now features two variants – Compression 10 and Compression 20. Both ranges offer the exact same high-performance compression technology properties, but Compression 10 is specially developed for cold weather conditions. High-tech hollow fibres add a warming effect, making Compression 10 ideal for playing golf in temperatures below 10° C. Compression 20
features unique breathability and moisturetransportation properties, which makes it ideal for golf in temperatures below 20° C.
Another great innovation for playing golf in cold weather conditions are the new WINDSTOPPER™ golf gloves, WIND. The palms are made from synthetic all-weather material and the backs from soft and warm WINDSTOPPER™ fabric, while soft elastic cuffs protect the wrists.
Galvin Green’s new range of high-performance golf shirts, VENTIL8™, features peerless breathability and unique moisture-transportation properties. Permanent freshness is guaranteed by built-in antibacterial technology that remains effective throughout the garments’ lifetimes. One new innovation in the VENTIL8™ range is MANNIX, a lightweight and flexible golf shirt that provides exceptional ventilation. As in Galvin Green’s main 2010 collection, there are some great innovations in the Ladies’ Inseason collection as well. The popular waterproof ALVA trousers in GORE-TEX®Performance Shell fabric now come in a staggering 20 different lengths. Now everyone is guaranteed to find their favourites. AISHA is a waterproof jacket in GORE-TEX®Performance Shell fabric. AISHA is extremely well-tailored with a feminine cut and decorative contrast-colour details. Adjustable cuffs, pre-shaped elbows for added comfort, two-way zips, an inner pocket and two front pockets are just some of the other well-designed details.
New, advanced materials, clever functions and cool design make Galvin Green’s InSeason 2010 collection the most interesting mid season collection yet. Designed by golfers, for golfers.
Download press release as pdf:
ENG: 201004_inseason_eng.pdf
SWE: 201004_inseason_sve.pdf
GER: 201004_inseason_ger.pdf
Emelie Lind – a shooting star on Team Galvin Green
april 2010
Galvin Green continues its focus on ladies’ golf – both in terms of exciting new products in the ladies’ collection, and new additions to Team Galvin Green. Emelie Lind, who has just come aboard the European Tour, is the newest female member of Team Galvin Green for the 2010 season.
It was her thrilling play-off performance that qualified Emelie for the European Tour 2010. A spectacular bunker stroke straight into the cup at the 8th (!) play-off hole led to victory at Landeryd Masters 2009, and a much-coveted place on the Ladies’ European Tour. “Winning such a tough competition was amazing. Now I’m looking forward to fresh, tough challenges on the European Tour.”
Emelie, who has been playing professionally since 2008, tells us about her expectations for the coming season. “Above all, I want to gain experience. I know that my game is good enough to take on many of the players on the European Tour. My short game is my biggest strength, I get good green hits and I’m working on becoming even better in this area.”
Emelie is very positive about her collaboration with Galvin Green. “I’ve always known that Galvin Green makes unbeatable rainwear. But, like many others,
I’ve more recently discovered its brilliant ladies’ collection. Galvin Green makes lots of nice and functional ladieswear, which is really great. “Galvin Green is synonymous with quality. Its products are of a very high standard throughout,” feels Emelie, who is hoping to be able to offer some valuable input.
“My first priority is to play well, so that I can showcase the products in the best possible way. I also hope to be able to contribute a lot by offering feedback on how the garments are used and function out on the course.”
Download press release as pdf:
ENG: 201004_emelie_lind_eng.pdf
SWE: 201004_emelie_lind_sve.pdf
Galvin Green scoops reader awards for second year running
FEBRUARY 2010
Readers of the UK’s biggest-selling golf magazine have voted Galvin Green the best brand in waterproofs AND golf clothing for the second consecutive year – beating established global brands like adidas, Nike and Ashworth.
The March 2010 edition of Today’s Golfer, which boasts a monthly circulation of more than 72,000 and an estimated readership of 289,000, named Galvin as the readers’ No 1 choice in both apparel categories in the 2009 Reader Awards – the same outcome as in 2008.
Describing the results, Today’s Golfer stated: “Whether it be cold and rainy, cold and windy, warm and sunny or warm and windy, they’ve got the gear for you. And it’s this relentless commitment to excellence that pushed the brand to the top of the voting charts for 2009… When it comes to quality, Galvin Green are the clear winners.”
Mike Johnson-Hill, Managing Director of Galvin Green (UK), said: “To win these awards once is very satisfying, but to do so on more than one occasion is absolutely thrilling. We are delighted that our clothing range is viewed in the same light as our rainwear and everyday golfers are impressed with our continued innovation.”
The awards followed further accolades from National Club Golfer magazine, which named Galvin Green waterproofs as ‘Best on Test’ for the third consecutive year in its 2009 rainwear review.
Galvin Green voted golf fashion
brand of the year
January 2010
Readers of Sweden’s most popular golf magazine, Svensk Golf, have voted Galvin Green “Golf fashion brand of the year”. With 18 per cent of votes, Galvin Green enjoys a comfortable lead over international trend brands such as Peak Performance, J. Lindeberg, Lyle & Scott and Puma.
Most people already know that Galvin Green is the market leader for high-quality, functional golf wear in Scandinavia and the UK. This latest accolade means that Galvin Green is now top of the rankings when it comes to golf fashion too, according the Svensk Golf’s readers.
“It feels great. It’s an amazing achievement for us,” says Christian Nilsson, CEO of Galvin Green. “We don’t really focus on fashion per se, but on designing high-performance, functional clothing. But naturally we’re influenced by fashion and trends. I think that our strength lies in the fact that we remain consistent and do our own thing. That way we don’t get carried away, but can select trends to work with within the framework of our own concept.
Next year’s collection will be just as exciting, promises Nilsson.
“We have plenty of news in the pipeline, are continuing to work with new materials, for example, our own Ventil8™ line. Next year we will also be taking our ladies’ collection a step further. We’ll stay on-trend, but without compromising on function – our hallmark.”
For further information, please visit www.golf.se
Download press release as pdf:
ENG: 201001_golf_fashion_eng.pdf
SWE: 201001_golf_fashion_swe.pdf
News letter Winter 2009
January 2010
Read the Galvin Green News letter Winter 2009 online (pdf-viewer).
GALVIN GREEN SCOOPS GOLFSTORE SUPPLIER AWARD
november 2009
Galvin Green has been voted Best Software Supplier 2009 by Golfstore shops in Sweden, Norway, Germany, Austria and the Netherlands.
In the survey, Golfstore members rated their suppliers and brands in nine different categories including product range, quality, demand, profitability and complaints. The results show that Galvin Green stands up to the competition very well in all categories, and further reinforce the brand’s position as a leading golf wear manufacturer.
“Galvin Green’s repeated top ranking in various tests shows that our products and our focus on quality are world-class. This is the result of a long-term, targeted effort. It is therefore satisfying to see that our efforts are bearing fruit, all the way down to the retailers and the consumers,” comments Christian Nilsson, CEO of Galvin Green.
Download press release as pdf:
ENG: 200911_Golfstore_supplier_eng.pdf
SWE: 200911_Golfstore_supplier_sve.pdf
GER: 200911_Golfstore_supplier_ger.pdf
A HAT-TRICK OF TOP AWARDS FOR GALVIN GREEN
november 2009
The latest issues of the National Club Golfer (NCG) and Lady Golfer magazines have ranked Galvin Green waterproofs ‘Best on Test’. The distinctions represent a hat-trick of top awards in both publications since 2007.
“Galvin Green waterproof suits are quite simply the best on the market. Their reputation for quality, performance, reliability and style is second to none.”
That’s the verdict of National Club Golfer magazine on Galvin Green’s men’s Ashford/Alf waterproof range. The jacket and trousers have been awarded the NCG Gold medal for waterproof suits in 2009.
The Lady Golfer magazine has awarded Galvin Green’s Anya jacket and Alva trousers the crown of ‘Best on Test’ for 2009. Their commendation reads:
“Immediately when you put it on, it looks like quality, and feels like quality.”
For more information, please visit:
www.nationalclubgolfer.com
GALVIN TOPS SURVEY AMONG REGULAR GOLFERS
OCtober 2009
An independent nationwide survey of more than 1,300 regular golfers has confirmed that Galvin Green is by far the most popular choice of waterproofs on the market and the brand is set to benefit from sales of rainsuits at twice the level of its nearest rival.
The survey*, conducted on the internet among golfers playing an average of more than 30 rounds a year, puts Galvin Green well ahead in terms of purchase intentions this year. When asked which brand of waterproofs they intend to buy, more than 45% of golfers named Galvin Green, while 21% opted for Sunderland and 15% for ProQuip.
Galvin, which remains the only brand using GORE-TEX® waterproof fabric throughout its entire rainwear range, has seen its share of the UK market expand significantly in recent years. “This survey shows that serious golfers appreciate the exceptional performance of the garments as well as the distinctive styling and colours,” said Mike Johnson-Hill, Managing Director of Galvin Green UK. “They continue to make the brand stronger, even during difficult trading conditions.”
For more information, download press release as pdf:
ENG: 200910_survey_waterproofs_eng.pdf
SWE: 200910_survey_waterproofs_swe.pdf
THREE WINS IN THREE YEARS
OCtober 2009
Galvin Green supplier of the year – again
For the third year in a row Galvin Green has been ranked top supplier in a survey among Sweden’s sports and golf shops. This excellent rating is the result of hard and determined work.
“Quality is key to us. We never compromise when selecting suppliers and materials. Our slogan, ‘We never compromise’, represents our business culture – an attitude that permeates everything that we do,” comments Christian Nilsson, CEO of Galvin Green.
Just as they did last year, Galvin Green sweeps up four of the seven categories included in the survey, dominating the quality category for the fifth year running. Galvin Green also scores highly on their customer service, deliveries and handling of complaints.
“We are delighted that our focus on quality is getting top marks,” says Nilsson, “particularly as it is our clients, the distributors, who vote. Our focus on quality represents a long-term, conscious effort. We consider this to be recognition of all our hard work.”
The “Golf supplier of the year” survey is carried out by the Swedish industry publication Sportfack. For more information, please visit www.sportfack.se
Download press release as pdf:
ENG: 200910_supplier_of_the_year_eng.pdf
SWE: 200910_supplier_of_the_year_swe.pdf
Ladies first in The Cool Collection
from Galvin Green
August 2009
It’s ladies first as Galvin Green presents its 2010 collection – The Cool Collection. With The Cool Collection, Galvin Green sets the standard for high performance golf wear, in terms of both function and design.
In the run-up to the 2010 season, Galvin Green is presenting its strongest collection for ladies yet. Plenty of variety, with fashionable colours and decoration, combines with the high performance which has be come synonymous with Galvin Green golf wear. Through the use of carefully chosen materials and smart details, Galvin Green has created a complete collection for female golfers who refuse to compromise on function, comfort or style.
The Cool Collection widens Galvin Green’s range of golf shirts. A sporty segment, with high-performance, functional materials and ergonomically designed garments, is combined with a finely designed and fashionable line.
With VENTIL8™ Galvin Green is launching a completely new range of golf shirts with peerless breathability and unique moisture-transportation properties. Permanent freshness is guaranteed by built-in antibacterial technology that remains effective throughout the garments’ lifetimes. VENTIL8™ golf shirts are incredibly easy to look after: they need no ironing to keep their shape and special properties –wash after wash. It is not just female golfers who can look forward to Galvin Green’s strongest collection to date. The Cool Collection includes exciting new products within all areas of Galvin Green’s Multi-Layer Concept.
Download press release as pdf:
ENG: 200908_2010collection_eng.pdf
SWE: 200908_2010collection_swe.pdf
GER: 200908_2010collection_ger.pdf
VENTIL8™ – a new range of
high-performance golf shirts
from Galvin Green
August 2009
VENTIL8™ functional shirts take comfort to a new level. With VENTIL8™ Galvin Green is launching a completely new range of high-performance golf shirts with peerless breathability and unique moisture-transportation properties. Even in the hottest weather, comfortable VENTIL8™ garments will keep your body dry and cool.
The VENTIL8™ range makes use of carefully selected materials with very special properties. A VENTIL8™ shirt transports moisture and excess heat away twice as quickly as a conventional polyester golf shirt. This is made possible by an
advanced technology whereby the textile fibres are designed to disperse perspiration and moisture over a larger area, allowing moisture to evaporate considerably more rapidly.
To prevent bacteria build-up, the textile fibres have been injected with silver ions. This antibacterial technology prevents bad odours and keeps the garment fresh, and as the silver is built into the fibres and is not simply applied to the outside of the fabric, the garment retains its freshness throughout its lifetime.
A number of shirts in the VENTIL8™ range are designed with a sophisticated body-mapping system whereby exposed areas of the garment are equipped with material that provides exceptional ventilation and moisture-transportation properties. VENTIL8™ golf shirts are incredibly easy to look after. They need no ironing to keep their shape and special properties – wash after wash.
Download press release as pdf:
ENG: 200908_2010collection_ventil8_eng.pdf
SWE: 200908_2010collection_ventil8_swe.pdf
GER: 200908_2010collection_ventil8_ger.pdf
GALVIN’S HENNINGSSON JOINS AN EXCLUSIVE CLUB
August 2009
Oskar Henningsson, a recent addition to Team Galvin Green, won his first European Tour title in the Czech Republic yesterday (2 August) and became only the third player in Tour history to win Qualifying School and then land a victory during their debut season.
The 23-year-old Swede shot a brilliant final round 67 for a 13-under total to win the Moravia Silesia Open presented by ALO Diamonds by two shots at the Prosper Golf Resort, some 380km south of Prague. “It feels great…I’m overwhelmed by it,” said Oskar, who finished fourth at the SAS Masters last week. “I was hoping to win this year, but I didn’t expect to this soon,” he added.
Oskar now joins the exclusive company of former Ryder Cup stars José Maria Olazábal and Gordon Brand Junior in taking a title in his first season on Tour after winning at the Qualifying School. “It would be fantastic if I could have a career like theirs,” said Oskar. “Hopefully, this is the starting point for me to achieve similar things.”
Download press release as pdf:
ENG: 200908_oskar_winner_eng.pdf
SWE: 200908_oskar_vinnare_swe.pdf
SAS Chasers
JULY 2009
Team Galvin Green came to the fore on the final day of the SAS Masters at the Barseback Golf & Country Club in Malmö yesterday (26 July), with no fewer than three players contesting the title won last year by another Team member, Sweden’s Peter Hanson.
This year it was the turn of Welshman Jamie Donaldson to post a clubhouse lead after a final round of 68 containing just 21 putts, together with first round leader Lee Slattery from England and young Swedish player Oskar Henningsson.
Donaldson, looking for his first win in nine years on the longest-ever course in European Tour history at 7,666 yards, finished second to Argentine Ricardo Gonzalez who hit five birdies in the last six holes for a stunning victory.
Slattery, who features prominently in the current ‘Get Serious…Get Galvin’ advertising campaign, finished tied fourth with Henningsson, while yet another Team member, former Swedish Ryder Cup star Joakim Haeggman, figured in the final stages with a closing score of 74 (one over par).
Each group of leaders in the final round contained a Team Galvin Green player – often wearing the distinctive Chase diamond-patterned sweater. TV coverage of the event was broadcast throughout Europe, the Middle and Far East, as well as the USA and Canada.
TIPS FROM THE TOP
July 2009
In a difficult economic climate where every sale counts, it becomes even more important to appreciate the reasons why some lines are now regarded as ‘must stock’ garments.
Here Mike Johnson-Hill recommends five products with outstanding prospects for generating sales during the rest of the season:
• SKINTIGHT™ Compression garments Enzo and Emerson are extremely popular, because they are designed for golfers by golfers and can Galvinize any round;
• WINDSTOPPER® garments like Bond, Buzz, Bolton, Buster are proving to be fast-selling lines, together with the short sleeved Baker, as Brant trousers also making a big impression in the marketplace;
• INSULA™ pullovers like the Decker, Damon and Dawson are popular with golfers of all ages;
• TOUR Edition Jaser and John shirts with extra large Galvin Green branding prominent on the chest in bright colour options;
• The outstanding Breeze knitted bobble-hat that features WINDSTOPPER® lining.
WINNERS TAKE IT ALL
July 2009
Four lucky golfers in the UK have taken delivery of Galvin Green golfing wardrobes after entering competitions in leading golf magazines.
Golf Monthly offered a complete wardrobe of Galvin Green gear – from the base-layer SKINGTIGHT™ Compression garments right through to waterproof suits – plus five runners-up prizes of a Bond WINDSTOPPER® jacket.
Meanwhile Golf International, Golf Punk and National Club Golfer all ran full-page competitions offering head-to-toe prizes that attracted large numbers of entries.
CHARITY SUPPORTERS
July 2009
One of the most successful charity golf days in Europe was supported by Galvin Green recently.
German actor Michael Lesch staged the event at the Reit im Winkl Golf Club in the Austrian Tirol resort of Kösse to generate funds for cancer research.
Lesch, the golf-loving actor who suffered from cancer himself, was a magnet for German and Austrian celebrities willing to help raise funds for the good cause.
As official clothing supplier, Galvin Green dressed club officials and the team responsible for organizing the tournament, as well as Michael and his wife.
NEW FACES
July 2009
A new sales agent has been appointed to cover northern Germany as part of Galvin Green’s investment in a country with high potential market to increase sales.
Juliana Meyden has a background in textiles and fashion and enjoys experience in the golf business. She will be based in Hamburg and will start working with the 2010 collection.
“With three sales agents we can work much closer with our growing number of customers and provide them with an even better service,” said Fredrik Karlsson, Export Area Manager for southern Europe.
Other agents in Germany are Wolfgang Rudnick in central Germany and Siegfried Wallner in the south.
Oskar Henningsson, the Swedish golfer who made history last year by becoming the first player to emerge through the initial two stages of the European Tour Qualifying School to win the final stage at Girona, has signed to wear Galvin.
Oskar, who comes from Granna, turned pro in 2004 at +3, having been a member of the Swedish national team as an amateur. An avid ice hockey fan, he also studied philosophy at university before committing himself to the professional ranks.
PRESIDENTS PICK
July 2009
Some of the biggest names in world golf, including Masters champion Angel Cabrera from Argentina, are set to wear Galvin Green rainwear when they compete against the Americans in the Presidents Cup match in San Francisco this October (8–11).
Australian Greg Norman, the new captain of the Internationals team who has taken over from South African legend Gary Player, invited Galvin’s Canadian licensee Jonathan Wong to bid to equip a team that could also include South Africans Ernie Els, Retief Goosen, Tim Clark and Rory Sabatini, plus Vijay Singh (Fiji), Geoff Ogilvy (Australia), Jeev M Singh (India), Camilo Villegas (Columbia), K. J. Choi (S. Korea) and Mike Weir (Canada).
“After seeing the impact that the Presidents Cup made when it was played in Montreal in 2007, I knew this was an opportunity not to be missed,” said Jonathan. “There is no doubt that Norman and his team would prefer to wear Galvin Green, especially as the event will be played for the first time on the west coast of the US where the weather can turn nasty. The Internationals have only won one of the previous
seven Cup events (in Melbourne in 1998), so we hope they play well enough to win this time.”
The event is played in non-Ryder Cup years and features leading players from outside Europe against a strong US team captained by Fred Couples. The Honorary Chairman of the Presidents Cup this year in US President Barak Obama. Official Outerwear Sponsor of the 2009 International Team at the Presidents Cup – Galvin Green.
Download press release as pdf:
ENG: 200907_presidents_cup_eng.pdf
SWE: 200907_presidents_cup_swe.pdf
GABBY’S ANANGEL
July 2009
Top sports presenter Gabby Logan cut a dash in her new waterproof jacket during a recent televised interview with three-time Major winner and defending Open champion Padraig Harrington at Turnberry – venue for the 2009 Open Championship.
Gabby played a few holes with the popular Irishman as he tackled the famous Ailsa course for the first time in his career, just four weeks ahead of his attempt to make history and win a third Open title in a row.
And despite some unexpected sunshine, the presenter was quick to don an Angel jacket to protect her from some typically windy conditions on the spectacular west of Scotland course.
BIG IMPRESSION
July 2009
The Enzo and Emerson SKINGTIGHT™ Compression garments left Golf World editor Chris Jones amazed after he trialled them for an article on base layer clothing.
Chris was completely won over by the benefits of the lightweight top and leggings after wearing them to play a round in cold conditions – so much so that he wrote a glowing testimonial in the March issue.
“As a sceptic of this type of clothing, I wasn’t expecting much when I wore Galvin’s top for the first time on a cold day at The Grove, under a T-shirt,” he
wrote. “After 18 holes, I’d become a convert. I felt fresh enough to play another round, and because my movement wasn’t restricted by a jumper
and a jacket (I was more than warm enough in this and a shirt) I’d shot one of my best scores of the year.”
The full-page article also featured images of Enzo and Emerson and details of how the high-tech materials keep golfers fresh and comfortable in all conditions.
ACE PERFORMANCE
July 2009
Galvin Green’s multi-layer garments helped top Swedish golfer Peter Hanson keep cool under pressure to qualify for the US Open – with a dramatic hole-in-one!
Hanson grabbed the 11th and final qualification spot in a European qualifier at Walton Heath after scoring with a 6-iron at the 206-yard 17th hole on the
second extra hole.
“This game is just so stupid sometimes,” Hanson said. “Obviously, I am delighted to get through, but to do it like that is unbelievable. I was pumped up, so switched from a five-iron to a six – and knew I had to hit it really well to land it on the front of the green. It was just a perfect shot.”
The hole-in-one was Hanson’s second in two weeks following an ace at the Irish Open, and the seventh
SEASONAL SELECTION
July 2009
Bold new colours and a host of new designs are at the heart of the exciting Inseason range.
A total of 24 brand new garments are being introduced to complement the award-winning 2009 collection, with new GORE-TEX® waterproofs, WINDSTOPPER® garmets, INSULA™ tops, golf shirts, sweaters, shirts, trousers and accessories all being added.
New colour options – including many in striking lava orange, porcini brown or vapour blue – run through the heart of the collection.
The range is spearheaded with three new men’s GORE-TEX® waterproof jackets. Axiom and Akron are made from innovative Stretch GORE-TEX® Performance Shell fabric for maximum freedom of movement, with Akron also featuring an INSULA™ lining for added warmth, while Alton is an innovative black hooded parka with a deep pile lining.
Two new ladies’ waterproof jackets have also added – Almina and Anya – while new WINDSTOPPER® garments include the Bruce and Blossom full-zip jackets and Bedford half-zip. Two Coolmax freshFX® golf shirts – Jayden and Jerome – and the Jonathan and Joseph long-sleeve shirts are among the other new additions.
“This year’s Inseason range features some of the smartest garments we have ever created,” said Mats Lundqvist, Chief Designer. “We continue to introduce new innovations and new colours, and are confident
View the Inseason collection here
PGA PREFERENCE
July 2009
Galvin Green has expanded its presence in Europe by forming official partnerships with two of the continent’s leading professional and amateur golfing organisations.
The company has signed a two-year deal to be the official clothing supplier of the PGA of Germany – a deal which includes the provision of clothing to PGA employees, Team Coaches and staff at PGA tournaments.
It has also become official clothing sponsor of The Deutsche Bank Invitational, a series of over 35 amateur tournaments around Germany, Austria, Switzerland and Italy. The series culminates in a grand final at the famous Gut Kaden Golf Club in Hamburg in September featuring winners of the regional qualifiers, and is organised through via Galvin Green’s corporation partner GreenSports.
“Continental Europe has become a very important market for us and these sponsorships are a key way for us to show of our exceptional clothing to large, targeted audience of serious golfers,” said Christian Nilsson, CEO of Galvin Green.
AT A STRETCH
July 2009
The Gore-Tex® PacLite® Shell fabric with stretch – a major feature of the Arn, Alfons, Air and Apex jackets, plus Axton trousers – has
proved a winner with serious golfers.
The innovative fabric is used in different directions on separate parts of the garment to maximize freedom of movement throughout the swing.
The result is a jacket that responds to the turn of the shoulder and trousers that react to the movement of the upper legs to help maintain the performance whatever the weather conditions.
“Golfers looking to buy a quality lightweight rain suit can see the stretch panels across the back of the jackets and appreciate what the
design is all about,” said Christian Nilsson, Chief Executive of Galvin Green.
NEW UK HQ
July 2009
The headquarters of the company’s operation in the UK and Ireland has been relocated to new premises in Weybridge, Surrey and incorporates both a showroom and test facilities.
“The Galvin Green brand continues to lead the way in golf clothing design and manufacture, and our smart new premises emphasise our plans for an even brighter future throughout the UK and Ireland,” said Managing Director Mike Johnson-Hill.
The new office address is:
Galvin Green (UK) Ltd
Unit 19, Trade City
Avro Way
Brooklands
Weybridge
Surrey KT13 0YF
The new telephone number is: +44 (0)1932 503330
LADIES’ APPEAL
July 2009
Two of the UK’s leading ladies’ golf publications have been charmed by the 2009 women’s range, resulting excellent coverage and complimentary reviews.
Lady Golfer magazine voted the Amber jacket as the winner of its Best Waterproof Jacket award in the February issue. “I can’t ever rule out Galvin Green for top waterproofs, because I would stake my life on them never letting in water,” said equipment expert Madeleine Winnett.
Meanwhile, the March/April issue of Women & Golf ran a picture from the latest catalogue on its front cover, showing the Joanna golf shirt and Natasha skort, and followed it up with full details of the garments inside.
Galvin Green sponsors promising Danes
5 June 2009
Galvin Green has signed contracts with the promising Danish golfers Mark Haastrup and Jacob Thorbjørn Olesen.
Mark Haastrup, aged 25, plays on the European Challenge Tour. He turned professional in 2007 and won his first victory on the Challenge Tour as early as 2008, when he lifted the Dubliner Challenge title in Sweden. With a final position of 26th on the Challenge Tour Final Rankings last year, he was very close to qualifying directly for the European Tour.
Jacob Thorbjørn Olesen, aged 19, turned professional in January 2008 and has therefore just started his second season as a professional golfer. He plays in the Nordic League, where he is ranked no. 1 prior to the 2009 season.
“Both players are highly respected in Denmark and predicted brilliant futures. They are both extremely ambitious golfers,” says Simon Denwers, Galvin Green Denmark, “and it is important for us to support promising young players.”
The two Danish golfers are thus the latest exciting additions to Team Galvin Green.
GALVIN GREEN – GOLF’S NEW TRENDSETTER
20 May 2009
That’s the verdict returned by GolfPunk magazine in its review of the very latest fashion gear for modern golfers, which appears in its 2009 fashion special.
The GolfPunk Fashion Hot 25 list includes Galvin Green’s full-stretch, Gore-Tex® waterproof Apex and Axton combination, ranking it third on a list of gear sure to make you a winner on the course.
“Is it really possible to enjoy the challenges of rain, wind and stormy weather during an early Monday-morning round, as opposed to these conditions getting the better of you? Yes, it certainly is,” raves the magazine.
And of course we have to agree!
LAYERING FOR GOLF
18 May 2009
European Tour player and member of Team Galvin Green Lee Slattery stars in an innovative online video that spotlights the benefits of Galvin’s multi-layer
concept.
Made in conjunction with website Golfalot.com, the video gives practical advice to golfers on what to wear in a variety of conditions, and showcases the
high-tech, lightweight fabrics and innovative designs that make up Galvin Green’s fresh, cool, warm and dry layers.
Commenting in the video, Lee says: “Galvin Green’s layering is ideal. The clothing is very flexible and very easy to layer up, and doesn’t restrict your swing
in any way at all.”
As well as appearing on Golfalot, the video has also been posted on YouTube and featured in an email shot that went to more than 20,000 people.
Lee also featured in a Q&A interview with National Club Golfer magazine, in which he was described as one of the more stylish players on the European Tour and pictured wearing an Aldo waterproof jacket.
Watch the Galvin Green Team player Lee Slattery demonstrate the Galvin Green Multi-Layer Concept in a video by Golfalot.TV.
The video is available for download by agents and retailers at the Galvin Green imagebank
GALVIN GREEN MAIN SPONSOR FOR NORWAY’S MOST PRESTIGIOUS GOLF TOUR
13 FEBRUARY 2009
Galvin Green will be the main sponsor of Norway’s most prestigious international golf tour. Norgescup has been renamed the Galvin Green Tour and is now to include two Nordic League-status tournaments.
Investment in the Galvin Green Tour is part of Galvin Green’s long-term plans within the Norwegian golf market.
“Galvin Green and the Norwegian Golf Federation have been working closely together for the past six years. The Galvin Green Tour has allowed this collaboration to be further strengthened. Through this collaboration we are now also able to support Norwegian club activities and there are many more opportunities for our products to reach golfers all over the country,” explains Daniel Ericsson, Export Area Manager for Galvin Green.
“The Norwegian market is very interesting and our products are perfect for playing conditions in Norway. Galvin Green golf wear allows Norwegian players to perform at their best. Our clothing also enables the golfing season to be extended up here in the North,” continues Ericsson.
“We’ve had a great deal of very positive feedback on our products from the Norwegian national team. Through our sponsorship of the Galvin Green Tour we want to introduce Galvin Green’s products to golfers all over Norway. Our goal is to share Galvin Green’s knowledge and expertise in all-weather golf wear,” says Jon Anders Wahlund of TWT Sport, Galvin Green’s distributor in Norway.
“The right clothing is key to performing to the best of one’s ability on the golf course. We are therefore very pleased to have the opportunity to further develop our collaboration with Galvin Green,” says Hanne Røhmer, Marketing manager for the Norwegian Golf Federation.
About the Galvin Green Tour:
The Galvin Green Tour is jointly organised by the Norwegian Golf Federation, Galvin Green and selected golf clubs. The Galvin Green Tour comprises a series of ten tournaments held at ten different clubs spread across the whole of Norway. The tour is the biggest golf tour in Norway and includes the Norwegian championships. The aim of the Galvin Green Tour is to offer Norwegian elite golfers a high standard tour which makes a smooth transition from Norwegian to international competitions, and makes it easier for Norwegian players to break through at a higher international level. The Galvin Green Tour will kick off with two parallel qualifying tournaments at Solastranden Golf club and at Skjeberg/Borregaard Golf clubs on 25–26 April, with the final being held at Hakadal Golf club on 11–13 September 2009.
Download the press release as pdf
GALVIN GREEN GIVEN TOP
GOLF
CLOTHING ACCOLADES
13 FEBRUARY 2009
Readers of the UK’s biggest golf magazine have voted Galvin Green the best brand in Waterproofs AND Clothing for 2008 – ahead of established global brands like Nike and Ashworth.
The March edition of Today’s Golfer, which boasts a monthly circulation of more than 86,000 and an estimated readership of 263,000, credits Galvin Green as the winner of its annual Awards in the two prized apparel categories.
“It’s the first time a single brand has been voted at the top of both apparel categories, and Galvin Green was the clear winner with our readers,” said editor Andy Calton.
The No.1 waterproofs brand in the UK polled ahead of rivals Sunderland and Pro Quip in the rainwear category with almost a third of the votes and in front of Nike and Ashworth in clothing.
Today’s Golfer stated that: “Galvin Green romped to victory in our waterproofs tests in 2008. Stunning quality and performance, coupled with funky designs, have long made the brand a winner.” Meanwhile, the company’s “enormous range of top quality designs” across the whole catalogue helped land Galvin the ‘Best Clothing Brand’ title.
“This recognition from the readers of Today’s Golfer represents another milestone for the Galvin Green brand,” said CEO Christian Nilsson. “We are thrilled that our clothing range is now seen in the same light as our market-leading waterproofs and we take the feedback from our consumers very seriously."
“The UK is the biggest and most important market for Galvin Green and we are determined to maximise our success and enhance the range still further this year,” he added.
Building on its prized reputation for producing the ultimate in golfing waterproofs, Galvin Green has introduced a larger range of GORE-TEX® garments this year that once again add colour to top performance benefits.
Its multi-layer concept has also seen the addition of Compression clothing and stretch fabric technology, plus new lines in WINDSTOPPERS®, sweaters, polo shirts and trousers for men, women and junior golfers.
For further information, contact John Collard at Sports Impact on 020 8971 9230 or jcollard(at)sports-impact.com